VADODARA : Known for one of the most lavish palaces in India- the Lakshmi Vilas Palace and plenty more legendary monuments, Vadodara is the cultural capital of Gujarat.
An institution in himself, Amol Upadhyay started his enthusiastic endeavour in the field of fashion at a very young age of 20. After completing his fashion designing from Vadodara and immediately pursuing export merchandising and management at NIFT, he subsequently started his own firm under the name of ‘TATVA’, and developed his unique and innovative style of a blend of tradition and contemporary vocabulary of vogue. TATVA is renowned for its subtle yet bold and conspicuous style of colours, quality fabric attractive embroideries, all flaunting a rich symbiosis of Indian aesthetics and contemporary style. Mr. Upadhyay also worked as a designer with the Design Essence manufacturing company at Mumbai. Budding at a very infant stage in the year 2002, today TATVA has subsequently attained the dignity of a designer studio at national level, significantly standing out in conducting over 60 successful exhibitions till date. Mr. Upadhyay’s firm has had the privilege of being published in the annual issue of FEMINA and many a times has been bestowed upon by awards of best designer of Vadodara. His use of abstract creativity, useful application of scrap in design and his signature style of asymmetric art has made him emerge as an accentuated personality in the field of fashion and art. None but not the least, this is his professional agenda but Mr. Upadhyay was not a man to stop here. He wanted to spread the gist of talent through the field of academics where lie the roots of imparting true and genuine knowledge. Thus, in 2015, he ventured to collaborate with JD INSTITUTE OF FASHION TECHNOLOGY and eventually started its branch in Vadodara that same year. Mr. Amol left no tables unturned and toiled day in and out to bring together the essence of learning, creativity and teamwork in his institute, and finally made a benchmark in Vadodara for an academic institute for fashion, interiors and fashion photography; the same JD institute that today holds the prestigious title of ‘BEST DESIGN INSTITUTE in India of 2018 awarded by the Indian Education Awards (by blindwink.in). Such is the effort of Mr. Upadhyay in this field of design where it is an honour to have him with us today.